Take a life-saving neonatal innovation from lab to global impact.
Microsite, explainer videos, brochures; launch at international conference; work with WHO; UK and overseas media.
42 million reach; created opportunities for further investment and full clinical trials.
We use clear language, visuals, and storytelling to make technical concepts accessible.
It builds credibility, attracts partners, and accelerates adoption.
Yes – we handle planning, content, and media outreach for maximum impact.
BakerBaird helped Sanyu take its neonatal innovation global, delivering a communications strategy that attracted WHO interest and international media coverage.
