Posts Tagged ‘Digital’
Making the media work for you
How do you get your message into the media? There isn’t a single answer to that. It depends on who you want to reach. In the same way that you’d go to a particular restaurant for its tastes and flavours, people consume different media for different reasons. You might want to raise your profile in…
Read MoreBakerBaird Communications celebrates year 3
It seems like only five minutes ago that we launched BakerBaird Communications. Yet here we are starting Year 4. Three years have flown by in a haze of travel, events, media activity, engagement exercises, heavyweight report writing, training sessions, battered keyboards and hammered smartphones. Year 3 has been special for a number of reasons. We’ve…
Read MoreCan entrepreneurs find inspiration from fashion? Paul Smith’s top tips for success
Global fashion icon Sir Paul Smith revealed his top tips for success and where he finds inspiration to a packed audience at the University of Nottingham this week. Born and raised less than a mile away in nearby Beeston, the Paul Smith brand reaches 75 countries and includes the most ‘instagrammed’ shop in the world…
Read MoreWhy tech has always been part of the furniture in Nottingham
BakerBaird Communications is based in Accelerate Places Nottingham, part of the tech venture builder Blenheim Chalcot. One thing you tend to notice when you visit Accelerate Places is the furniture. It’s different, it’s interesting. And oddly enough, furniture is where Nottingham’s story starts when it comes to tech. Go back to the 1960s (the…
Read MorePR award entries – five reasons to make them perfect
As summer starts to fade, thoughts will start turning to the Autumn award ceremonies. Entries are valuable investments of your time. It’s easy to dismiss them as a vanity project, or prioritise any one of the other hundred things on your to do list, but at BakerBaird we’ve found a shortlisting or winning an award…
Read MoreExperienced NHS communicator added to BakerBaird team
BakerBaird, a strategic communications and public affairs agency based in Nottingham has added to its roster of staff by bringing in an experienced NHS communicator and former journalist. Sarah Matthews was news editor at the Nottingham Post, before spending several years working in NHS communications for Nottingham University Hospitals. She was responsible for both internal…
Read MoreEverything is great – in PR
In Greek mythology, Nemesis lured Narcissus to a pool where he was so absorbed with his own reflection, he lost the will to live. Is the world of PR so obsessed with itself that others lose the will to live? At our best PR people are relentlessly positive. It’s a great attribute. Go getting, finding…
Read MoreBakerBaird awards shortlist bridges two nations
BakerBaird were shortlisted this week for their work in both England and Scotland in the prestigious Chartered Institute of Public Relations (CIPR) PRide Awards. In Scotland, work with client NHS Education for Scotland has been shortlisted for Best use of design in PR, while in the Midlands, Stuart Baird has been shortlisted for outstanding independent…
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