PR – BakerBaird Communications

BakerBaird leads national PR research

BakerBaird has led national research into the public relations profession which demands action to diversify its workforce. The public relations industry employs nearly 100,000 people adding £16.7bn to the UK economy, but the research found it is facing a skills and recruitment shortage at the same time as being seen as out of reach by…

PR award entries – five reasons to make them perfect

As summer starts to fade, thoughts will start turning to the Autumn award ceremonies. Entries are valuable investments of your time. It’s easy to dismiss them as a vanity project, or prioritise any one of the other hundred things on your to do list, but at BakerBaird we’ve found a shortlisting or winning an award…

Chris joins BakerBaird

Experienced communicator Chris Child is the latest addition to the BakerBaird family, delivering superb work for our clients already. Chris has been a communicator for over 40 years, more than half as a journalist and latterly in public relations for the Government and the charity sector. An award-winning journalist, he was health correspondent and a…

“What’s your best piece of advice for someone starting their career in PR?”

Final year PR students across the country are currently tightening up their research, polishing off their dissertations and prepping for their finals at the same time thinking about entering the profession for the first time. It’s a daunting time but one of the key objectives of the CIPR is help and support those coming into…

BakerBaird: two countries, two awards

BakerBaird Communications scooped two awards at this year’s prestigious Chartered Institute of Public Relations PRide ceremonies, one in the Midlands and one north of the border in Scotland. Stuart Baird won Gold as the Independent Practitioner of the Year for the Midlands, while work with clients NHS Education for Scotland led to a Silver award…

BakerBaird awards shortlist bridges two nations

BakerBaird were shortlisted this week for their work in both England and Scotland in the prestigious Chartered Institute of Public Relations (CIPR) PRide Awards. In Scotland, work with client NHS Education for Scotland has been shortlisted for Best use of design in PR, while in the Midlands, Stuart Baird has been shortlisted for outstanding independent…

Engagement is a contact sport

I like my neighbour. If he came around now and said “Stuart, can I borrow your car for a day, mine’s knackered” I would give him the keys. I’ve known him 17 years, every day we say hello, I know his grandkids, he knows my in-laws. Had John for the last ten years moved to…